Meet the Team

db Consulting brings together SEO, press strategy, AI visibility, technical execution, paid media, analytics, and business development.

The goal is simple.

Help local businesses get found in Google Maps, local search, AI answers, and trusted web sources.

David Brown

Founder, db Consulting

David Brown is the founder of db Consulting and a 25-year SEO veteran.

He co-founded the SEO 101 podcast in 2004 and has worked with small businesses, INC 500 companies, Fortune 500 brands, and growth-focused local companies that depend on search visibility to drive calls, bookings, appointments, and sales.

David’s work includes local SEO, technical SEO audits, link evaluations, structured data, competitive research, content planning, press strategy, Google Business Profile improvement, and AI visibility strategy.

Today, David helps local businesses compete for Google Map Pack placement while also building the structured public signals that help AI answer engines understand, retrieve, and mention a business.

His focus is helping clients become easier to find, easier to trust, and easier for both search engines and AI systems to understand.

David McInnis

Strategic Advisor, News Marketing and AI Visibility

David McInnis is the founder of PRWeb and Newsworthy.ai.

His work has helped shape how businesses use press releases as visibility assets, authority signals, and structured public records that search engines and AI systems can understand.

At db Consulting, David McInnis supports the company’s news marketing and AI visibility strategy. His approach helps turn press releases into clear, factual, timestamped assets that reinforce a company’s name, services, people, locations, proof points, and market position.

This strategy is especially important as buyers increasingly use AI tools, search engines, and trusted web sources to decide which businesses to call, compare, or book.

Nathanael McInnis

Technical Partner, Encino Labs

Nathanael McInnis and Encino Labs support db Consulting with technical development, website systems, AI tools, hosting, automation, and modern search infrastructure.

Encino Labs helps bring the technical side of db Consulting’s visibility strategy to life. This includes site structure, CMS support, structured content systems, technical implementation, and tools that help businesses build stronger search and AI visibility.

Through this partnership, db Consulting can combine SEO strategy, press authority, and technical execution in one coordinated system.

Tim Dunphy

VP of Growth

Tim Dunphy helps db Consulting identify qualified local businesses, build new client relationships, and expand the company’s one-client-per-market local SEO program.

His focus is helping business owners understand how Google Map Pack visibility, local SEO, reviews, citations, website structure, and AI visibility can affect calls, bookings, and customer growth.

Tim helps connect the right businesses with the right visibility strategy while protecting the one-client-per-industry, per-area model.

Fabio Cuffaro

Paid Media and PPC Strategy Partner

Fabio Cuffaro brings deep paid media experience to db Consulting’s extended strategy team.

As a Google Premier Partner level PPC expert, Fabio supports campaigns where paid search, tracking, analytics, and conversion strategy are needed alongside SEO and local visibility work.

His role helps clients connect organic search, Google Maps visibility, paid traffic, and lead tracking into a cleaner growth system.

How We Work

db Consulting does not try to be everything to everyone.

We work with serious local businesses that want more visibility, more trust, and more qualified leads from search.

Our work may include:

  • Google Business Profile improvement
  • Local SEO strategy
  • Google Map Pack ranking campaigns
  • Website structure review
  • Structured content
  • Schema guidance
  • Citation cleanup
  • Review strategy
  • Technical SEO
  • Press release strategy
  • AI visibility planning
  • Paid media support
  • Analytics and tracking
  • Lead generation strategy

One Client Per Industry, Per Area

For local SEO campaigns, db Consulting works with one client per industry, per area.

That protects accepted clients from direct conflict.

If we work with an orthodontist in your area, we will not work with another orthodontist in that same area.

If we work with a med spa in your market, we will not help another med spa compete against you.

Your campaign should be built for your growth, not split between competing clients.

Our Mission

db Consulting helps local businesses become easier to find, easier to trust, and easier for search engines and AI systems to understand.

We combine proven SEO work with modern AI visibility, structured press releases, technical execution, and a clear local growth strategy.

If your customers are searching before they call, your visibility matters.

Book a free visibility review and see where your business stands.