Hey friends, I have a rant followed by the infographic, as promised! One of the biggest annoyances in the world of marketing, is not having a real, live human being pick up the other end of that phone call, answer that email or social media direct message! It is imperative to maintain a human element in all marketing relations, including, content marketing.
Have you ever wondered how content receives viral shares? Have you witnessed mediocre articles go viral, while your content remains un-shared? Below is the secret formula for the perfect viral share!
The Basic Elements:
You want to create compelling content! Before you begin, however, you need to know:
- What do you want to say?
- How do you want to say it?
There are places to share your blog content, other than Facebook and Twitter! Because these are the most popular social media platforms, sometimes marketers get into a routine of posting there and only there. Why wouldn’t you strive to publish on a site that claims to be the front page of the internet? That’s right. I am talking about Reddit.
No matter how awesome your marketing may be, you’ll never achieve maximum results until you tie your marketing channels together.
It’s easy to use social media to boost your SEO campaign, and it’s easy to use organic SEO to boost your email list signups. It can be a lot more difficult to use your offline marketing to boost your online marketing.
Difficult does not mean impossible though, and it’s definitely worth the effort. The key is identifying your goal, and then tailoring your marketing efforts in each channel to achieve that goal.